MTV video music awards 2012 winners

MTV VIDEO MUSIC AWARDS 2012 WINNERS

Video of the Year: Rihanna, "We Found Love"

Best New Artist: One Direction

Best Female Video: Nicki Minaj, "Starships"

Best Male Video: Chris Brown, "Turn Up The Music"

Video With a Message: Demi Lovato, "Skyscraper"

Best Hip-Hop Video: Drake feat. Lil Wayne, "HYFR"

Best Rock Video: Coldplay, "Paradise"

Best Pop Video: One Direction, "What Makes You Beautiful"

Best Electronic Dance Music Video: Calvin Harris, "Feel So Close"

Most Share-Worthy Video: One Direction, "What Makes You Beautiful"

Best Choreography: Chris Brown, "Turn Up the Music"

Best Editing: Beyonce, "Countdown"

Best Visual Effects: Skrillex, "First of the Year (Equinox)"

Best Cinematography: M.I.A., "Bad Girls"

Best Art Direction: Katy Perry, "Wide Awake"

Best Direction: M.I.A., "Bad Girls"